Advocacy in tough times

The Library of Michigan has partnered with EBSCO Information Services to promote Michigan libraries and the Michigan eLibrary.  Promotional ads will run on many Michigan radio stations between the week of July 6th and the week of August 24th.  The audio file can be found here.

From Deb Biggs Thomas of the Library of Michigan:  “This promotional campaign is being totally underwritten by EBSCO, and we are impressed by and delighted about their commitment to libraries in general and to Michigan libraries in particular during these challenging economic times ….  This is excellent publicity for what we do best–empowering all Michigan residents to read, to be informed, to learn and grow as people!”

Mel.org Advocacy resources: http://mel.org/SPT–BrowseResourcesPromotions.php?ParentId=829

MeL Marketing and Promotional kits: http://mel.org/SPT–BrowseResourcesPromotions.php?ParentId=874

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